You’re a credible Provider in a crowded marketplace. Show it.

Endorsement Application Process for Providers

The Endorsement demonstrates the quality of a Provider as trustworthy credential partners for addressing workforce learning initiatives and developing learners’ skills to fill workforce needs.

Endorsed providers have demonstrated that they meet professional standards of quality in a crowded marketplace.

The Endorsement may open more opportunities to provide workforce-related short-term credential offerings through contractual relationships with colleges, universities, professional associations, and/or directly to learners.



The Endorsement application is divided into four parts:

  1. Provider Stability, Operational Strengths, & Short-Term Workforce Credential Offerings
    • Section 1: Provider’s Name and Contact Information
    • Section 2: Provider’s Financial Information
    • Section 3: Provider’s Information and Data Security
    • Section 4: Provider’s Affiliations and Recognitions
    • Section 5: Information About Provider’s Offerings
  2. Alignment of Educational Offerings to Workforce Learning Needs and Assurance of Learning
    • Section 6: Alignment Processes – Ensuring Currency and Relevancy of Offerings to Identified Workforce Learning Needs
    • Section 7: Assurance of Learning – Identification and Assessment of Desired Knowledge, Skills, and Abilities
  3. Learner Information and Protections
    • Section 8: Learner Information and Protections
  4. Agreement to HLC’s Credential Lab Provider Commitments

An endorsed provider demonstrates:

  • It is a legitimate organization that has appropriate authorization to operate in the United States.
  • It has sound financial and legal conditions based on thresholds set by HLC.
  • It addresses data privacy and security in its technology and operations.
    • SOC 2 – Type 1 or Type 2 is required if provider collects learner PII. 
    • ISO 27001 – Recommended; not required.
  • It is publicly identified in the Credential Engine if the provider issues short-term credentials directly to learners.
  • It has verified recognitions or references from other organizations that have approved, certified, or recognized the provider organization and/or its offerings or resources. (Optional)
  • It shares sufficient information about its offerings to define the scope of evaluation.

An endorsed provider demonstrates:

  • Workforce, employer, or industry information to identify workforce learning needs that inform offerings.
  • It has processes in place to ensure alignment of offerings to workforce learning needs.
  • It has sufficient and regular review processes to ensure ongoing currency and relevancy of offerings given labor market changes.
  • It identifies the knowledge, skills, and abilities (competencies) addressed in its offerings.
  • It defines achievement requirements for the offerings.
  • Method(s) of learning assessment or validation of the knowledge, skills, and abilities to assure that learners meet the achievement requirements.

An endorsed provider demonstrates:

  • It has publicly available learner-facing information and disclosures.
  • It has an educational and/or business continuity policy (or risk management plan) and process should the provider be unable to continue with its operations or sunsets an offering.
  • It has a learner complaint policy and process.
  • It has a learner refund policy and process.
  • It collects learner Personally Identifiable Information.
    • If it does, has a learner data protection policy and process.
  • That if the provider issues, manages, and stores learners’ credential records, it has a learner records and retention policy and process.
  • Learner accessibility:
    • Has an accessibility (e.g., Universal Design of Learning) policy and process.
    • Provides accessibility accommodations to learners (if applicable).
  • It has a learner use of Artificial Intelligence (AI) disclosures and policies.

Completing the Application

The process to receive the Endorsement involves two steps.

  1. A self-readiness evaluation that forms the bulk of the work required to gather the necessary supporting materials to complete the application.
  2. Submit a completed application for an evaluation by HLC. 

Self-Readiness Evaluation 
Gather information and begin completing the application.
Listen to a recorded webinar for more in-depth instruction or join a live Q&A session to answer any outstanding questions.   

Preparing Materials for Uploading 

Some prompts will ask for uploads of supporting evidence. For these elements, please prepare and upload the application and supporting evidence as a single PDF.  
 
Each section of the PDF should be bookmarked, indexed and searchable with links to internal documents that allow for ease of movement across the document’s sections and subsections.

  • Include pagination and organizational strategies that make it easy for evaluators to navigate.
  • Printed documents should not be scanned to create a PDF.

Personally Identifiable Information (PII)

Personally identifiable information (PII) is any information about an individual learner, employee, Board member, owner, or other individual that allows the individual to be specifically identified. This includes, but is not limited to: name, address, telephone number, birthday, email, social security number, bank information, etc. PII does not include de-identified or aggregate information.

Examples of documents that could contain PII could include samples of learner records, information about learner receivables, or resumes that include personal contact information.
 
When submitting documents to HLC, the Provider should carefully consider whether a document containing PII must be included in order to demonstrate that the Provider meets the Endorsement Standards. In many cases, the Provider can use a different document to demonstrate that it meets the Endorsement Standards.

If a document must be included in order to demonstrate that the Provider meets the Endorsement Standards, then the Provider is expected to redact any PII on the document prior to submission to HLC

**Providers are not expected to redact or identify information or documents where the only PII is names and work contact information for individuals other than learners. 

If the Provider determines that redaction of PII will interfere with the evaluative value of the document, please clearly identify the document as containing PII (for example, through a cover page or prominent notation on the document).  

Next Steps

Endorsement Application Evaluation 
Once the application packet is received by HLC, it is first reviewed for completeness and then distributed to a team of HLC evaluators. This is one or two Endorsement Evaluators, trained and with subject matter expertise to provide HLC a recommendation on whether the Provider meets the Endorsement Standards.  

The results from the review are sent back to HLC for final determination.  

Reviews typically are completed between four to six weeks from the deadline date.

If endorsed, the Provider receives an e-mail notification followed by instructions for use of the Mark of Endorsement.

If not endorsed, the Provider will receive the feedback from the evaluation and may re-apply as part of a future cohort.

Earning the Endorsement 
An Endorsement is valid for 24 months from the date it is awarded. Providers will need to complete a renewal process to maintain their endorsed status at the end of the endorsement period.    

Endorsement Application Fee (HLC is offering an introductory rate for first-year applicants.)

$10,000

Endorsement Application Fee After September 1, 2026

$15,000

Annual Dues
(following the first year anniversary)

$5,000

Endorsement Renewal Fee (every 24 months)

$1,500

Credential Engine is a non-profit on a mission to map the credentials, qualifications, and skills landscape with clear information, fueling the creation of resources that empower people to discover and pursue the learning and career pathways that are best for them.

For the purposes of the Endorsement, if the provider organization issues credentials directly to learners, it must have a CTID – Credential Transparency Identifier. A CTID is a globally unique identifier associated with a specific credential or credential-related resource. 

Credential Registry Publishing Tools And Instructions

The Dun & Bradstreet D‑U‑N‑S Number is a unique nine-digit identifier for businesses that are associated with a business’s Live Business Identity. HLC’s Credential Lab will reference this number in performing the review of the provider organization’s financial and legal conditions. 

A system of evaluating a Provider to ensure it delivers a quality education experience.  HLC’s Endorsement Standards focus on institutional stability and operational strength, alignment of workforce credentials with learning needs and outcomes, learner information and protections, and commitment to HLC’s Credential Lab Provider Commitments. 

The Endorsement does not evaluate the quality of  individual offerings. The Endorsement is not accreditation. Providers who receive the Endorsement do not hold any accreditation status with HLC. 

Endorsement Standards focus on institutional stability and operational strength, alignment of workforce credentials with learning needs and outcomes, learner information and protections, and commitment to HLC’s Credential Lab Provider Commitments.

ISO/IEC 27001 is an information security standard. It specifies the requirements for establishing, implementing, maintaining and continually improving an information security management system. For the purposes of the Endorsement, this is recommended but not required.

The Mark of Endorsement is an easy way for a Provider to ensure that it always communicates its current relationship with HLC. The Mark of Endorsement displays the Provider’s endorsement and links visitors to HLC’s Directory of Providers.

Offerings refers to short-term workforce credentials that the Provider offers, and may include certificates, certifications, microcredentials, badges or other relevant offerings.

PII is any information about an individual learner that allows the individual to be specifically identified. This includes, but is not limited to: name, address, telephone number, birthday, email, social security number, bank information, etc. If the provider organization collects PII, SOC 2 Type 1 or Type 2 is required.

SOC 2

SOC 2 (Systems and Organization Controls 2) is a security framework that specifies how organizations should protect customer [learner] data from unauthorized access, security incidents, and other vulnerabilities. For the purposes of the Endorsement, evidence of either one of the two types of compliance reports is required if the provider collects learner PII. 

Providers may be non-degree granting institutions or companies that create and/or deliver content or skills training that connects learners to labor market needs, either independently or in collaboration with colleges and universities or employers. 

Universal Design for Learning (UDL) assures that all learning experiences in school, the workplace, and life are thoughtfully designed to elevate strengths and eliminate barriers. CAST developed and regularly updates the UDL Guidelines.

For the purposes of the Endorsement, these are the job-based knowledge, skills, and abilities (competencies) learners need, as identified or defined by industries, employers, or through workforce-oriented information or data sources.

Example sources of information used to define workforce learning needs include industry or professional associations’ skills frameworks; task data from job analyses; competency maps; labor codes; or information from other relevant external sources.